Actionable Marketing Guide – Your Words Matter – Presidential Lessons 👍
Published: Mon, 02/18/19
Dear, Today is President’s Day in the US, a holiday celebrating George Washington and Abraham Lincoln. Many US Presidents provide great e amples for…
Heidi Cohen's Actionable Marketing Guide
Weekly Actionable Marketing Newsletter
Actionable Marketing Guide – Valentine’s Day Edition: How To Build Customer Relationships
Published: Tue, 02/12/19
Dear, Happy Valentine's Day! And it’s no surprise that marketers feel romance is in the air. Why? Because Valentine’s Day generates $20.7 billion in…
Actionable Marketing Guide – How To Tap Into Super Size Events
Published: Mon, 02/04/19
Dear, Yesterday was the Super Bowl, the top US football championship, where the New England Patriots won against the Los Angeles Rams. So why am I…
Actionable Marketing Guide – Social Media: With Planning You Don’t Need to Be Picture Perfect
Published: Mon, 01/28/19
Dear, Are you getting the most visibility for your marketing? Why do I ask? Because I spent this weekend at the Marriott Marquis attending a knitting…
Actionable Marketing Guide – Do you have a dream that’s bigger than your life?
Published: Mon, 01/21/19
Dear, In the US, we’re celebrating Martin Luther King Jr. Day or MLK Day for short. Bear with me, this letter isn’t about transforming this great…
Actionable Marketing Guide – Come In From The Cold: Create A Community To Keep You Warm
Published: Mon, 01/14/19
Dear, As New York days slowly shine longer, the winter cold blows through to remind us of the need to huddle together for warmth. Regardless of what’s…
Actionable Marketing Guide – Skip the New Year’s Resolutions - Just Show Up & Do The Work!
Published: Mon, 01/07/19
Dear, Happy New Year! During the holidays my professional life got frozen in time. (I’m sorry if you missed my newsletters.) Without giving me any…
Actionable Marketing Guide – Dear Santa, It Wasn't Me Issue
Published: Mon, 12/17/18
Dear, Despite the weakening sunlight, people in New York City are filled with holiday purpose. Their stuffed bags and wheelie suitcases say: "I’ve…
Actionable Marketing Guide – Are Holidays Working For You This Year?
Published: Mon, 12/10/18
Dear, To celebrate Saturday’s Annual Santacon Manhattan’s streets and subway cars filled to bursting with twenty-somethings dressed in their Santa-…
Actionable Marketing Guide – Do You Have An End of Year Game Plan?
Published: Mon, 12/03/18
Dear, Regardless of your holiday plans and 2019 planning, today marks the beginning of December. You’ve got 4 weeks before the end of the year to get…