Actionable Marketing Guide Newsletter

Published: Tue, 07/05/16

actionable marketing guide

Dear ,

Happy Independence Day!

Americans aren’t the only ones celebrating. July 1st was Canada Day and July 14th is Bastille Day (France).

With a positive vote for Brexit, even the British are considering independence (from the European Union).

In the US, we celebrate our independence with fireworks.

In New York, anyone can walk onto the FDR Drive, the highway along Manhattan’s eastside, and stand under the booming sparkly show. Of course, you need to get a spot early and be willing to mix with many other viewers. (Note: New Yorkers are experienced at being early to wait online. They get on line first and ask why second!)

While I’m passing on the in-person fireworks, this year, I’m declaring my own personal independence.

Sparkler and Flag

Here’s what independence means for me:

  • Relaxing. Specifically, I’m taking a day off a week to relax. Translation: No work or computer time. (I’m trying to get more old fashioned reading into my life.)
  • Recharging my batteries. Specifically, I’m trying to take off early one afternoon a week to get to the beach.
  • Vacationing. I’m taking a week off. We’re headed to Paris, France. We’re limiting our tourist activities.

As you can see from my list, I’m defining independence as reclaiming control over my life. My goal is to become more efficient at work by replacing work hours with fun hours.

Who doesn’t want more fun in their life?

If you don’t give yourself permission to live, who will?

If not now, when?

Go ahead. Let yourself be happier.

This week, I wrote about summer reading. What are you reading?

In addition to a stack of new marketing books, I’m reading Ernest Hemingway’s A Movable Feast. It’s his memoir of living in Paris.

What’s on your independence list and why?

Happy marketing,
Heidi

Heidi Cohen
Actionable Marketing Guide

 

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Sparkler & Flag image by Stephanie McCabe – https://unsplash.com/photos/_Ajm-ewEC24

 

Join fellow marketers at the online mega-conference designed to inspire and empower you—Social Media Success Summit 2016, brought to you by Social Media Examiner.

Discover the best and newest ways to market your business on Facebook, Instagram, LinkedIn, YouTube, Twitter, Pinterest and Snapchat.

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HEIDI COHEN AROUND THE WEB
 

​​​​OptinMonsterOptinMonster is the best lead-generation plugin for WordPress. It allows you to create WordPress popups, floating footer bars, slide-ins, sidebar forms, and after-post forms, while giving you the ability to A/B test, add page-level targeting, and do so much more.

Here, at the Actionable Marketing Guide, using OptinMonster has resulted in a dramatic increase in subscriptions for this newsletter and other marketing projects.

 
 

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